MailHQ
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MailHQ is a powerful yet uniquely simple online system that provides you with tools to manage your email marketing campaigns and customer database subscriptions. The system is designed to allow you to easily create impressive graphical emails, send to specific database groups and track effectiveness with advanced reporting.
The correct email marketing strategy is about improving marketing communications by building customer relationships, enhancing repeat business and referrals. Before using the software we will consult with you on setting up your email marketing strategy, whether that is a regular newsletter, email alerts for special offers etc. We will setup the software so it's easy to manage, this includes setting up your database and customer segments, future subscriptions, designing various graphical templates and software training.
Then it's simply a matter of adding content into the templates, selecting your recipients to send to and then viewing the results and reports.
Features
- Customisable database fields
- Import subscribers from Excel (CSV)
- Automatic subscribe / unsubscribe management
- Word like editor to create content
- Personalisation (eg. Hi Name)
- Target e-mails based on criteria and demographics
- Manage bounce back and invalid emails
- Full delivery and click through reports
